Expedia has launched its “Unpack ’25” report figuring out developments that present perception into vacationers’ motivations for subsequent yr.
Vrbo, the holiday rental bookings-by-owner website, highlighted the “Phenomena Listing” pattern as a theme for 2025.
Vacationers are “looking for out awe-inspiring pure wonders, typically planning complete journeys round these occasions,” a spokesperson from Vrbo advised Fox Information Digital by way of electronic mail concerning the pattern.
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“Vrbo discovered these experiences are designed to supply peace and escape from the hustle of on a regular basis life, with many vacationers looking for prime spots for viewing these awe-inspiring pure wonders,” the spokesperson additionally stated.
The highest phenomenon that vacationers are looking for to discover is the Northern Lights, in response to Expedia survey information — with 61% of individuals hoping to catch a glimpse of the auroras.

Trip leases by proprietor reserving website Vrbo signifies that “droves of vacationers” have booked trip houses this yr to catch a glimpse of the photo voltaic eclipse. (Tayfun Coskun/Anadolu by way of Getty Photographs)
“Droves of vacationers booked non-public trip houses alongside the trail of totality to see the overall photo voltaic eclipse in 2024, proving folks will journey nice distances to see pure phenomena in actual life,” stated the Unpack ’25 press launch.
Thirty % of vacationers favor seeing geological phenomena comparable to volcanoes, scorching springs and geysers.
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Vacationers are prepared to journey nice distances whereas opting to remain in non-public trip houses for these pure wonders — with 80% believing it is vital to remain in lodging that provide prime viewing, in response to Vrbo.

A brand new journey pattern referred to as the “Phenomena Listing” has vacationers choosing journeys centered on nature, astronomy and geology, in response to Vrbo. (iStock)
“People are most curious about pure phenomena, like chasing the Northern Lights, witnessing synchronized fireflies in Tennessee, or [seeing] bioluminescent plankton in Florida,” stated the spokesperson.
In Vero Seashore, Florida, in the course of the summer season months, guests can see bioluminescent waters glow brightly.
The sunshine is because of a sort of chemiluminescence during which there’s a chemical response inside a dwelling organism, in response to Nationwide Geographic.
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Plankton are accountable for the intense lights illuminating the waters, which will be seen at evening.
Bioluminescent waters have additionally been noticed on the West Coast, with guests seeing vivid waves on California seashores.

The uncommon marvel of bioluminescent waters will be considered on each the east and west coasts of California and Florida. (Jay L. Clendenin/Los Angeles Instances by way of Getty Photographs)
“Kayaking or just watching the glowing waves at evening presents a surreal expertise that feels otherworldly. It is an ideal vacation spot for these trying to witness nature’s brilliance up shut,” stated the Vrbo spokesperson.
Different home places steered are the Worldwide Darkish Sky Park at Arches Nationwide Park, Utah, which is understood for its views of the evening sky free of sunshine air pollution.
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“The very best viewing occasions are from April by October, making it an amazing fall vacation spot for astronomy fanatics,” steered a Vrbo spokesperson.

Astronomy fanatics can take a look at the Worldwide Darkish Sky Park at Arches Nationwide Park in Utah, Vrbo suggests, for gorgeous views of the evening sky. (Alan Dyer/VW PICS/Common Photographs Group by way of Getty Photographs)
One other pure phenomenon steered by Vrbo is the synchronous firefly season within the Nice Smoky Mountains in Gatlinburg, Tennessee.
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“The synchronous fireflies are a uncommon spectacle the place hundreds of fireflies mild up in unison,” stated Vrbo.
“This pure occasion happens in Could and June within the Nice Smoky Mountains, drawing guests from across the nation.”